Your Happy Space - Visit Victoria
Space. It’s why people escape the city. Because everyone needs a bit of space to break free from the confines of their everyday routine and the constraints of city life. And that’s a good thing, because regional Victoria has all kinds of spaces where you’ll find a variety of sights, sounds, tastes and experiences. Think of regional Victoria as your happy place. Your Happy Space is a long term brand platform with creatives being implemented in every channel including PR, Social, brand partnership etc.
"Now that's what a regional tourism ad is meant to look like" - Daniel Andrews, Premier of Victoria